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Is Tribe Marketing a Trend?

Jun 13
2012

Historically, tribe marketing has meant promoting services and goods within a particular social group – like promoting only to stay home moms or to disabled vets. The idea has been to increase results by making your marketing fit inside a tribal community better by talking the same language if you will. But online tribe marketing means something completely different. Here is a short list of benefits.

* Automated Backlink Syndication * Automated Facebook Integration * Automated Twitter Integration * Automated Blog User Collaboration * Automated S.E.O Processes * Automated Live Traffic Systems * Increased ROI

Net-based Tribe Marketing Defined

It doesn’t matter if your business is offline or online, the aim of each business wanting to make a profit is to gain better targeted exposure for their products and services to make a bigger number of sales. Decrease expenses and increase profits.

One very effective way to do that offline has been to form an advertising or marketing cooperatives. Here is where you team up with other non-competing players and share the pricetag and rewards of a joint promotion. Maybe you split costs and share a full-page ad, each running a half-page ad.

Today, thanks in large part to recent technological advances online, you are now able to embrace tribe marketing and literally team up with dozens, hundreds, even thousands of other web-based marketers to help lessen advertising costs and dramatically boost your exposure online through social media syndication.

My list is your list and vice verse! Multiplied tons of times!

Automated World-Wide Marketing Message Distribution

The magic driving the tribe marketing concept is one of group cooperation. You shared and promote each member’s content as broadcast and, in turn, they share your marketing messages when you publish. The content is distributed automatically through varied social bookmarking sites, micro-blogs, blog commenting, Facebook and Twitter.

To make use of this new tribe marketing concept, you’ll want to embrace the auto-syndication model.

How do marketers benefit precisely?

Back links are what cause web page, blog entries and videos to rank on the front of page of the big search engines like Google, Bing and Yahoo. Tribe marketing is set up to automatically distributor your content to each tribe member’s social media sites. This leads to a massive influx of back-links from all parts of the world which is very powerful.

Also, since your content is basically being “shared” via real people real marketing accounts – you should expect your message to be read and acted on by real people also. Your content will be seen by possible clients and clients and this will drive real traffic.

Every member of your team is a marketer seeking to increase profits. Maybe a new partnership or affiliate marketing arrangement is in order. Think relations. Think cooperation.

Tribe Marketing Set Up Process

You have two basic decisions. You can set up your own “tribe” and distribution processes or you can join an existing tribe with a full-blown system already ready.

Making your tribe and outlet channel will be a huge venture. Think lots of domains, loads of program installs, enormous IT and plenty of admistrative work on the backend. This option is just not realistic for most promoters.

In case you would like some extra details on Tribe Marketing, check here.

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