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Basics Of Creating SEO-Friendly Web Design

Oct 07
2012

One button is all what it takes for online visitors to leave your website and forget it forever, so it is crucial that your website design makes a really good impression. This is important especially if you are running a business, as users these days don’t have the patience to tolerate amateurish and dull websites.

Designers today should be more technical in their approach. They need to be concerned with how the users respond to their design and how the design is received by the search engines. Website owners who want to increase their web traffic and improve their search result rankings should consider redesigning their site and implementing optimization efforts. And they could do this best of course by hiring web designers that hold a specialization in SEO.

You must be aware that SEO has a lot to do with using keywords and phrases that online visitors are likely to use in searching for Internet sites they need. SEO is used by designers as a factor in determining the best interface style, content arrangement, template, and layout, to name a few.

Designing with SEO in mind significantly contributes in a website’s pursuit of hits and visibility. It makes the website attractive to the search engines and therefore maximizes the chances to earn the trust of online users. Designers also enhance programming codes to ensure that a website is search-engine friendly. They modify HTML and CSS codes so search engine crawlers can read and index the site’s content more easily.

It is important to note that search engines can only recognize texts. They could not comprehend images, videos, animations, and the like, so websites that are heavily filled with these seldom get high rankings in the search results. An SEO-trained website designer is capable of setting up content in a way that carries out the purpose of optimization.

Website design, no matter how SEO-friendly, is not enough to ensure high traffic and search engine rankings. Useful, keyword-rich, and high-quality textual content is necessary to acquire audiences and encourage them to return. Most Internet users know the basics of SEO, and they easily get turned off with the slightest hint that the content is made for engine robots.

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